PPC Performance Advice

I haven't hit my ACoS target yet!
If you're interested in using Prestozon's Automation to achieve your ACoS goals, read these first! How (and when) to use Prestozon Automation S...
Tue, 21 May, 2019 at 9:56 AM
Why Search Term Optimization is Critical for Ad Optimization
You can use Prestozon for any Amazon advertising strategy. That said, Prestozon's theory behind our recommended structure has started transforming th...
Mon, 2 Dec, 2019 at 2:29 PM
How does the bid suggestions algorithm work?
Check out this blog post for an explanation of our bid suggestions algorithm.  Prestozon’s Automation Algorithm Explained We're always updating ...
Tue, 21 May, 2019 at 9:56 AM
What is Dynamic Bidding?
Thu, 9 May, 2019 at 12:45 PM
Can you advise me on my account? Does Prestozon provide managed PPC services?
If you're looking for some direction on how to get started on Prestozon or how to achieve your Amazon advertising goals we're happy to help you or r...
Tue, 13 Oct, 2020 at 9:56 AM
Product Attribute Targeting
Product Attribute Targeting is supported in Analytics only (as of 5/9/19).  Support for suggestions and automation will be available soon. To learn more...
Thu, 9 May, 2019 at 12:47 PM
How do I optimize auto campaigns?
You have a few levers when working with auto campaigns Negative keywords - This is the most powerful tool for auto campaigns. Use Prestozon's Negat...
Tue, 21 May, 2019 at 9:58 AM
1-Click Campaign Setup
All Prestozon users should be familiar with the 1-Click Campaign Setup.  This is the only way to create a campaign within Prestozon and it is designed to cre...
Thu, 9 May, 2019 at 12:48 PM
Why do I see ASINs (9 digit alphanumeric strings) in my Search Term Explorer?
If you're running auto campaigns, Amazon will show you on product detail pages it thinks are relevant to your customers in the "Sponsored products ...
Tue, 21 May, 2019 at 9:58 AM
How do I restructure my account?
 In order to restructure your account, we suggest creating new campaigns with the 1-Click Campaign Setup and using your existing campaign keywords as "s...
Thu, 9 May, 2019 at 1:10 PM